Mentos has been recognised as the most refreshing mint for generations. This irresistible round sweet has a unique concept: smooth, but when you bite into it, it is crisp on the outside and chewy and refreshing on the inside. Mentos was a success from the outset and is available in over 150 countries. And not only in mint flavour. There are lots of other flavours too. And they all aim to turn each sweet moment into a surprising experience.
Chupa Chups is the number one global brand of lollies. Enric Bernat created the first lolly in Spain in 1958. The ‘sweet on a stick’ was a direct hit and the start of Chupa Chups’ success. The logo was designed by the famous artist Salvador Dali and is recognised all over the world. Chupa Chups is known for the many different colours and flavours that provide long-lasting enjoyment.
Everyone knows Fruittella as the ‘square sweet’ with a delicious fruit flavour. However, there is much more to it than that. Over the years the assortment has expanded considerably with fun portion bags such as Fruittella Dummy and Long John. Fruittella appeals to everyone and can be enjoyed any time. The square rolls are handy when you’re on the road. The portion bags are ideal for a party, a day out and of course, for the sweet jar. It’s good to know that since 2008, Fruittella only produces sweets using natural flavourings and colourings.
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Conducting business with respect for people and the planet is part of the company culture of Perfetti van Melle. To us Corporate Social Responsibility is not a separate project but is interwoven in all our daily activities.CSR
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